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An original workbook companion to the acclaimed business bestseller The Back of the Napkin Dan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle. The companion workbook, Unfolding the Napkin, helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world." The workbook teaches readers how to: ?Improve their three "built-in" visual problem solving tools. ?Apply the four-step visual thinking process (look-see-imagine-show) in any business situation. ?Instantly improve their visual imaginations. ?Learn how to recognize the type of problem to choose the best visual solution. If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.
| Book: | Unfolding The Napkin: The Hands-On Method For Solving Complex Problems With Simple Pictures |
| Author: | Dan Roam |
| ISBN: | 1591843197 |
| ISBN-13: | 9781591843191 |
| Binding: | Paperback |
| Publishing Date: | 2009-12-29 |
| Publisher: | Portfolio Trade |
| Number of Pages: | 320 |
| Language: | English |
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