The Sage Course Companion in Travel and Tourism is an accessible introduction to the subject that will help readers extend their understanding of key concepts and enhance their thinking skills in line with course requirements. It provides support on how to revise for exams, how to present calculations, and how to prepare for and write assessed pieces. Readers are encouraged not only to think like a Travel and Tourism professional but also to think about the subject critically
Table Of Contents:
PART ONE: INTRODUCING YOUR COMPANION PART TWO: CORE AREAS OF THE CURRICULUM Introducing Travel and Tourism Global Tourism The Demand for Travel and Tourism Tourist Motivation The Travel and Tourism Industry Transport for Travel and Tourism Air Transport Accommodation Attractions Tour Operations Travel and Tourism Retailing Marketing in Travel and Tourism Strategy in Travel and Tourism Economics of Travel and Tourism Tourism and Development Planning Travel and Tourism Tourism and the Environment Tourism, Society and Culture Visitor Management Urban Tourism Rural Tourism Contemporary Issues in Travel and Tourism PART THREE: STUDY AND REVISION SKILLS How to Get the Most Out of Your Lectures - (in collaboration with David McIlroy)
How to Make the Most of your Seminars Essay-Writing Tips Revision Hints and Tips Exam Tips Tips on Interpreting Essay and Exam Questions PART FOUR: GLOSSARY
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