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Where Good Ideas Come From: The Seven Patterns of Innovation

Where Good Ideas Come From: The Seven Patterns of Innovation

(Paperback)
by Steven Johnson  
Language: English
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Book Summary of Where Good Ideas Come From: The Seven Pa...

(Paperback)

Key Features/Quotes


  • Steven Johnson delivers the secrets of creativity and inspiration with a perfect book for business readers
  • Will appeal to the business/travel market as much as to the creative minded reader
  • You too can improve your own creative thinking and discover how to generate better ideas by learning 'the Seven Patterns of Innovation'
  • 'Stimulating and insightful ... a huge diversity of bright ideas'-Financial Times

About the Book: Where Good Ideas Come From: The Seven Patterns of Innovation


Where do good ideas come from? And what do we need to know and do to have more of them? In Where Good Ideas Come From, Steven Johnson, one of our most innovative popular thinkers, explores the secrets of inspiration.

He identifies the seven key principles to the genesis of great ideas, from the cultivation of hunches to the importance of connectivity and how best to make use of new technologies. Most exhilarating is his conclusion: with today's tools and environment, radical innovation is extraordinarily accessible to those who know how to cultivate it. By recognizing where and how patterns of creativity occur - whether within a school, a software platform or a social movement - he shows how we can make more of our ideas good ones.



 

Details Of Book : Where Good Ideas Come From: The Seven Pa...

Book: Where Good Ideas Come From: The Seven Patterns of Innovation
Author:  
ISBN: 0141033401
ISBN-13: 9780141033402
Binding: Paperback
Publishing Date: 2011-09-01
Publisher: Penguin UK
Number of Pages: 336
Language: English
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