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Everything You Know About Business Is Wrong

Everything You Know About Business Is Wrong

(Paperback)
by Alastair Dryburgh  
Language: English
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Everything You Know About Business Is Wrong
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Book Summary of Everything You Know About Business Is Wr...

(Paperback)

(How to Unstick Your Thinking and Upgrade Your Rules of Thumb)

To be brilliant in business you have to dare to be different. It means going against the grain, taking risks and never giving up despite the challenges hurled at you. Everything You Know About Business Is Wrong is the bible for the unconventional business brain who won't accept anything but excellence. Based on the ideas in the author's pithy column 'Don't You Believe It' for Management Today, Alastair Dryburgh takes modern business myths and blows them apart. Did you know that:-

Cost cutting is a bad way to boost profits?
That you shouldn't always give 110%?
Incentives don't encourage people to do useful things?

So much of what we learn about business is plain wrong. It's time to challenge your assumptions and learn about the things that will help you be successful.

 

Details Of Book : Everything You Know About Business Is Wr...

Book: Everything You Know About Business Is Wrong
Author:  
ISBN: 0755388968
ISBN-13: 9780755388967
Binding: Paperback
Publishing Date: 2011-09-01
Publisher: Business Plus
Number of Pages: 224
Language: English
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