About the Book: Bollywood Boom: Indias Rise as a Soft Power
Central to the plot of one of the biggest releases of 2016— Inferno—was Irrfan, and the star of the hit American TV series Quantico is our very own Priyanka Chopra. From Raj Kapoor to Amitabh Bachchan to Aamir Khan and Shah Rukh Khan, Bollywood has been Indias best cultural ambassador, be it in Russia, Africa or East Europe, and now in the UK and the US. In Bollywood Boom, National Awardwinner Roopa Swaminathan explores the spectacular success of Bollywood in the twenty-first century and its rapidly rising power to influence the world. She argues that besides international goodwill, Indian cinema brings to the country real income through trade and tourism, and also its global standing. Extensively researched and peppered with fun anecdotes, this remarkable book shows Bollywood has the power to mould Indias fortunes by winning the hearts of people across continents.
About the Author: Roopa Swaminathan
Roopa Swaminathan is a National Awardwinning writer, filmmaker and scholar. Her book Star Dust: Vignettes from the Fringes of the Film Industry won the coveted Swarna Kamal for Best Writing on Cinema in 2005. She has also written, executive-produced and directed a feature film for NFDC, Five by Four. Roopa has a doctorate in international relations from Norfolk, Virginia, USA. Presently, Roopa commutes between writing in Pune and teaching in Shanghai, is working on her upcoming books, and trying to sell her screenplays to Bollywood magicians.
|Book:||Bollywood Boom Indiaâ€™S Rise As A Soft Power|
|Number of Pages:||272|
Please Note -
* We sell only NEW book and do NOT sell old or used books.
* The book images and summary displayed may be of a different edition or binding of the same title.
* Book reviews are not added by BookAdda.
* Price can change due to reprinting, price change by publisher / distributor.
BookAdda (www.bookadda.com) is a premier online book store in selling books online across India at the most competitive prices. BookAdda sells fiction, business, non fiction, literature, AIEEE, medical, engineering, computer book, etc. The books are delivered across India FREE of cost.