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"'The 22 Immutable Laws of Branding will enlighten many, and it attacks the jargon of the marketing professional with common sense.' - Independent"
| Book: | 22 Immutable Laws of Branding |
| Author: | Al Ries Laura Ries |
| ISBN: | 1861976054 |
| ISBN-13: | 9781861976055 |
| Binding: | Paperback |
| Publishing Date: | 2000-04-03 |
| Publisher: | Profile Books |
| Language: | English |
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